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Hi. I am Fei Zhao, I am a UX designer. landscape architect. nature lover. volleyball player.

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MY PATH TO UX DESIGN

I am a recent graduate from University of Michigan School of Information, specializing in Human-Computer Interaction.

My passion for design and technology drove me to pursue a career as an UX designer after finishing my first master degree in Landscape Architecture. From landscape architecture to user experience design, although the scales are very different - miles (cites & parks), yards (gardens & monitors), feet (tablet), and inches (mobile phones & wearable devices) - the concept of designing for people has always been my passion and interest.

I want to apply my skills to the future work, and use design with the technology to build a better world. view my resume here.

EXPERIENCE

2016

Associate User Experience Designer

Abercrombie & Fitch
  • Designed and delivered digital experiences of new features on Abercrombie and Hollister websites: WeChat Single Sign-On, WeChat Pay, Nominated Day Delivery and sold out experience.
  • Partnered with user research team and analytics team to conduct Info Visualization, Usability Testing and A/B Testing for features.

2015

User Experience Design Intern

ADP Innovation Lab
  • Work with existing products and new user requirements within an Agile team
  • Create presentations showcasing next generation product design

2015

Co-founder & UX Designer

Guava Motion Fitness Tracker
  • Created concept of wearable fitness tracker system with two other co-founders
  • Developed the first prototype device and enclosure for the wearable fitness tracker

2014

User Experience Designer

National Park Service RTCA
  • Conducted interviews with stakeholders, designed surveys for user group
  • Collected and analyzed GIS data from field work
  • Designed 35 mile water and hiking trail, signage system, brochure and 4 campsites

EDUCATION

2015
University of Michigan

M.S. in Human-Computer Interaction

2014
Unviersity of Michigan

M.L.A. in Landscape Architecture

2010
Beijing Forestry University

B.S. in Urban Planning and Design

PROJECTS

PetBook AppInteraction Design

Worked individually on ideating, storyboarding, wireframing and prototyping for PetBook, a pet social network mobile app

IBM DeveloperWorksUser Research

Conduct UX research including usability tests with developers, collected surveys and performed comparative analysis and heuristic evaluation. Provide recommendations to improve their existing interfaces and navigation system

FamCam AppAndroid Design & Development

FamCam is a mobile app that help connect kids and people who love them by sharing videos and photos, my team developed this android app from storyboard all the way to back end java programming

PROFESSIONAL SKILLS

UX Design

Wireframing, Prototyping, Storyboards, Graphic Design, Interaction Design

User Research

Contextual Inquiry, Affinity Diagraming, Persona & Scenarios, Survey Design, Heuristic Evaluation, Usability Testing

DESIGN SOFTWARE & PROGRAMMING

Photoshop / Illustrator / AfterEffect

Axure RP / Pixate / Flinto

HTML5 / CSS3 / Javascript

DOWNLOAD MY RESUME

VIEW MY LINKEDIN PROFILE